i.ptech

Introduction Blockchain technology, a revolutionary force in the digital age, is redefining how industries operate. In digital marketing, its integration promises to tackle longstanding challenges such as data privacy, transparency, and fraud. By leveraging blockchain’s decentralized nature, marketers can achieve unprecedented levels of efficiency and trust in their campaigns. Understanding Blockchain Technology Blockchain operates as […]

Understanding Social Commerce What is Social Commerce? Social commerce combines social interaction with online shopping, allowing users to purchase products directly through social media platforms like Instagram, Facebook, TikTok, and Pinterest. Key Components: Direct purchasing within social platforms Seamless integration of shopping and social interaction Shortened customer journey Platform Examples Instagram: Shoppable posts Facebook: Live

Introduction Market research is crucial for understanding customer needs, tracking competitors, and identifying changing market conditions. In the digital age, online market research has become easier and more accessible, thanks to advanced technologies. This guide outlines essential steps and strategies to help you conduct effective market research online. About Market Research Techniques Successful online market